January 27, 2015
by Alexander Penfold
Comments Off on Campaign Management and Deployment

Campaign Management and Deployment

Orchestrate your Marketing Campaigns from Beginning to End with JF Moore’s Circle   A ‘digital storyboard’ for campaign planning and automation.  Conduct your campaigns with intelligence and ease! Schedule and automate relevant dialogues with each and every member of your … Continue reading

Happy New Year!

Happy New Year!

As we start off the New Year with great optimism there a number of dark clouds on the economic horizon.   That being said our industry has had to go through a metamorphosis as we change from ink on-paper to Pixels and Print! So with a few dark clouds we look for brighter skies as we plot our future course.

 

As far back as 1994 we talked of this change and how print volumes would decline as we moved in the digital age.  I even owned the url www.thedigitalage.net thinking of how we might transition the business to a publishing and digital services company.  I wasn’t a .com guru and decided to pursue the strategy of adding services while streamlining operations through automation to deliver cost effective solutions for our customers.

In 2015 we find ourselves with lots of different opportunities for growth and in 2014 our growth in Data, DM and Web to Print services have been driving growth for our customers.  Having lead the industry with award winning solutions for multimedia (Multi Channel Communications) we have helped our customers to improves sales and profitability.

To get a better understanding of how we work with our customers to bring campaigns to life go to http://www.xmpie.com/circle to get a better understanding.   Give us a call and we will take you through a process that will help you reach out to current and new customers through one platform using Print, E-Mail Campaigns, Customized micro sites and social media.    Not only that we can measure the success and you can go online to check your success through your own Marketing dashboard or we can send you the results on a daily basis.

Thank you to our customers who have helped drive our innovation to serve them better.  To your success throughout 2015 and Beyond!

Leading the Way with G7 certification

Leading the Way with G7 certification

September 25, 2013
by Alexander Penfold
Comments Off on Digital Marketing? Bridging the Skills Gap

Digital Marketing? Bridging the Skills Gap

Marketers plagued by lack of confidence in digital skills, claims study Digital marketing: US professionals voice concern about their lack of skills Digital marketing: US professionals voice concern about their lack of skills Fewer than half (48%) of US marketers … Continue reading