by Don Peppers When you plan a new marketing or service initiative you probably have to justify it by doing a business case, showing the return on investment you expect it to generate for your company. And ROI is simple … Continue reading →
September 25, 2013
by Alexander Penfold Comments Off on Digital Marketing? Bridging the Skills Gap
Marketers plagued by lack of confidence in digital skills, claims study Digital marketing: US professionals voice concern about their lack of skills Digital marketing: US professionals voice concern about their lack of skills Fewer than half (48%) of US marketers … Continue reading →
September 19, 2013
by Alexander Penfold Comments Off on J.F. Moore leads in achieving G7 Certification at Technical Conference in Toronto.
Press Release David Hill, X-Rite Pantone, G7 Certification The International Printers Network (IPN) held their annual technical meeting in Toronto September 6-8. It is the first time the event was ever held in Canada. With 40 delegates from Europe, Asia … Continue reading →